A Fable about a man who rode around in a Jaguar . . . .
A Fable about a man who rode around in a Jaguar . . . ." Advertisement for Road & Track. R. Rich. Page 11 of Road & Track, October, 1958. $7.25 from Janelle Chenoweth, Silverthorne, CO, Feb., '00.
This full-page advertisement presents a dramatic cartoon of a man riding around inside a jaguar (the animal, that is). The story is about a young man who read this magazine and bought a jaguar car. Though the neighbors criticized him, he did well and moved on. Now they still remember and talk about him. The moral is that it is more important to influence the 130,000 readers of the magazine than the people on one's block.